Welcome to WNC, where we're hooked on innovation!

Forward Facing Sonar Picks

  • Death Jigs

    "Unlock the ultimate walleye weapon with the Death Jig – engineered for precision, designed for destruction! Its unique action, lifelike movement, and perfect balance make it irresistible to even the most stubborn fish. Whether you're precision casting with FFS or working structure with a slow drift, the Death Jig delivers bone-crushing strikes and big walleye rewards. When it’s time to out fish the competition, tie on the Death Jig and let the carnage begin!"
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  • Rip-N-Rattle Blade Bait

    "Unleash the power of the RIP~N~RATTLE blade bait – the ultimate walleye magnet! With its irresistible vibration, loud rattles, and flash that mimics a wounded baitfish, this lure is designed to trigger aggressive strikes and land more fish. When walleye won't bite, make some noise and RIP~N~RATTLE your way to success!"
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  • Rip-N-Glide

    The RIP~n~Glide by WNC is a versatile, glide-style jigging bait designed to trigger aggressive strikes. With its erratic darting action and slow , tantalizing glide on the fall, it mimics injured baitfish, making it irresistible to Walleye and other predatory fish. Perfect for ice or open water, the Rip-N-Glide excels both vertical jigging and casting. Built for durability and performance, it's your go-to lure for landing trophy fish.
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Purchase FFS Baits here

Crankbaits & Customs

  • Crankbaits

    Walleye Nation Creations crankbaits are engineered for unmatched performance, combining precision action, attractive designs, and top-tier durability to entice even the wariest fish. With an ideal balance of dive depth, vibration, and rattle, these crankbaits mimic natural prey with deadly accuracy, making them irresistible to walleye and other game fish. Their premium construction ensures long-lasting effectiveness, while a variety of color patterns allow anglers to adapt to any water condition. Whether trolling or casting, Walleye Nation Creations crankbaits consistently produce strikes when others fail.
    View all WNC crankbaits 

  • Custom Painted Baits

    Our proprietary lure painting process is a game-changer, combining cutting-edge techniques with artistic precision to create the most lifelike, high-performance finishes on the water. Using a secret blend of advanced layering, UV-reactive pigments, and ultra-durable coatings, we craft lures that not only mesmerize anglers but also trigger aggressive strikes from even the most cautious fish. Every lure is a masterpiece, meticulously designed to outperform the competition and give you the ultimate edge on the water.
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Harnesses & Spinner Blades

  • Custom Blades

    The Custom painted spinner blades by WNC add a unique edge to your fishing setup. Painted with vibrant, fish attracting colors and premium finishes, these blades create irresistible flash and vibration. Perfect for upgrading your spinner rig, they enhance visibility and trigger more strikes from walleye and other game fish. Elevate your presentation with WNC's custom blades.
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  • Double Trouble Harness

    The Double Trouble Harness by WNC is a high-performance spinner rig designed to maximize hookups. Featuring dual hooks for increased hookups, slow death style hook for maximum action, vibrant blades for maximum flash, and premium components for durability, this harness is perfect for trolling live bait or soft plastics. Whether targeting walleye in clear or stained water, the Double Trouble Harness delivers unbeatable action and results.
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  • Traditional 2 hook

    The traditional 2 hook harness by WNC is a high-performance spinner rig designed to maximize hookups. Featuring dual hooks for increased hookups, vibrant blades for maximum flash, and premium components for durability, this harness is perfect for trolling live bait. Whether targeting walleye in clear or stained water, the traditional 2 hook harness delivers unbeatable action and results.
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Plastics, Jigs, & Swag

  • Soft Plastic Kits

    Looking for some affordable soft plastics to combine with our Marble eye jigs? Look no further than our 50pc kits. The Paddle Tail kit and the Curly Tail kit come with 5 colors and 10 baits of each color in their own small storage box. Both baits are 2-3/4in long. Not to big and not to small. A perfect size for all around fishing.
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  • Marble Eye Jigs

    The Marble Eye Jig by WNC is a precision-balanced jig designed for versatility and maximum attraction. Featuring a lifelike 3d eye, durable finish, and an optimized hook design for solid hooksets, this jig excels in both live bait and soft plastic presentations. Whether you're vertical jigging or casting, the Marble Eye Jig is built to put more walleye in the boat.
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  • Swag / Decals / Tools

    WNC offers a lineup of high-quality apparel, hats, decals, and tools designed for passionate anglers. Stay comfortable and stylish on and off the water with out premium gear, showcase your WNC pride with decals, and fish with confidence using our durable line cutters/split ring pliers. Gear up with WNC and represent the nation that lives to fish!
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  • WNC Hooks

    Whether you're looking to make your own rigs or replacing trebles you'll find a hook for you here.

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Interested in joing our team?

"Thank you for your interest in joining the Walleye Nation Creations Pro Staff team! We appreciate your passion for fishing and your enthusiasm for our brand. Our Pro Staff members play a vital role in promoting and improving our products, and we’re excited to learn more about you. We will carefully review your application and be in touch soon. Thanks again for your support, and tight lines!"
Apply for Pro Staff

WNC Gift Cards

Give the gift of fishing with a WNC gift card. Perfect for any angler, it can be used on premium lures, apparel, and gear. Let them choose their next big catch-because every great fishing adventure starts with WNC.
Buy Gift Cards Here